Friday, January 3, 2020

The Success Of The Virgin Group - 1303 Words

Essay Richard Branson is one of the world’s most well known businessmen; he is the founder of the Virgin Group which focuses on the growth of businesses from several different industries. These include aviation, mobile service, music records, radio and many others (Virgin 2016). In order to achieve the big success of the Virgin Group today, Sir Richard Branson had encountered many failures; he has shown the world many of his extraordinary leadership skills and they are one of the main reasons that help him overcome those challenges and hardships. Sir Richard Branson believes that we learn to be successful â€Å"by falling down† (Branson 1998, p. 47) and learning to improve; he emphasizes the importance of trying new things that in business that let us â€Å"exercise (our) creative instincts† (Branson 1998, p.68). After dropping out of school at a young age, he started investing and testing in products and services from all different sectors without the fear of failure (Finkle 2011, p.111). It demonstrates that Sir Richard Branson is an innovative and opened minded leader, a leader who doesn’t always follow the rules and let his own creativity grow (Tiffan 2010, p. 56). He is a very practical leader, who believes that ideas should be implemented and used in a practical way instead of relying so much on the theories (Finkle 2011, p.114). This shows that Sir Richard Branson is a person who likes being challenged and he loves looking at new changes and implies them to make his businessShow MoreRelatedThe Leadership Style of Richard Branson Contributes to the Success of the Virgin Group2109 Words   |  8 PagesOverview Virgin Group, Ltd. The Virgin Group, Ltd. is a British based venture capital organization founded by Richard Branson, incorporated in 1989. The focus of their business group is travel, entertainment, and lifestyle, and while actually incorporating as a venture capital group in the late 1980s, they had a number of activities in the 1970s. To date, Virgin has created more than 300 companies globally, employing over 50,000 people in 30 countries. In 2009, global revenues exceeded $18 billionRead MoreVirgin Group Ltd : A British Venture Capital Conglomerate1614 Words   |  7 PagesVirgin Group LTD is a British venture capital conglomerate that has been around since 1970. Virgin encompasses over 400 different companies located in many industries such as: financial services, transport, food and drink, media and telecommunications. Headquartered in London, this British corporation has come a very long way since it’s birth in 1970. One of the main reasons for the companies success is because of its f ounder; Sir Richard Branson. Branson, born July 18th, 1950 in LondonRead MoreThe Virgin Group : Virgin America Inc.1511 Words   |  7 PagesThe Virgin Group, is a British international corporation conglomerate founded by entrepreneurs Sir Richard Branson and Nik Powell in the 1970. Today, the Virgin Group, operates in 13 regions internationally, in seven industries with a net worth valued at $4.9 billion (Virgin, n.d.). Although, the Virgin Group is made up of several largely diversified companies, for the general purpose of this assessment, we will concentrate on the airline sector of the Virgin Group. Virgin-branded airlines include:Read MoreEssay on Longitudinal Strategic Development Study1281 Words   |  6 Pages RECENT PAST INTRODUCTION Virgin Group limited is a venture capital conglomerate founded in 1970 by Sir Richard Branson with interest in transportation, travel, mobile, financial services, media, music and fitness. It employs about 50,000 people in more than 30 countries, comprising of 300 companies and brand, with 11.5 billion pounds in revenue as at 2009, (Virgin website). Read MoreCase Study the Virgin Group Essays1446 Words   |  6 PagesTHE VIRGIN GROUP PROBLEM: * The Virgin Group is so unrelated diversified that it has been criticized by some commentators because it has become an endorsement brand that could not always offer real expertise to the businesses which it is associated. So the real question is Can The Virgin Group be good/successful in every business it gets into? Are they really adding a real value to each business/customer? * What will happen if a customer has a bad experience with any of the productRead MoreStrategic Management - Virgin Case Study1219 Words   |  5 Pages1) What are Virgin Group’s distinctive resources/capabilities?The Virgin BrandFirstly, the Virgin brand is valuable in the form of brand equity, where ‘Virgin’ is one of the most recognised brand names in the UK, and is also well-known in other important markets including Europe and the U.S.A. Based on 1990s research, the Virgin brand was recognised by 96% of UK consumers (Case, p.685). Secondly, it is rare for a brand to have such positive consumer perceptions; which include value-for-money, funRead MoreThe Reasons For Setting A Business1190 Words   |  5 Pagesas an integral component of organizational success. A successful organization will always keep abreast of modern development. According to Hossain (2015), such an organization has to be in a position to serve customers effectively. Yet in order to add ress, leaders have to address the plight of their employees. This paper analyzes life, accomplishments and traits of Richard Branson. Background Information One of the success stories in Britain is Virgin Atlantic. This company has been through a longRead MoreStrategic Management - Virgin Case Study1122 Words   |  5 Pages1) What are Virgin Groups distinctive resources/capabilities?The Virgin BrandFirstly, the Virgin brand is valuable in the form of brand equity, where Virgin is one of the most recognised brand names in the UK, and is also well-known in other important markets including Europe and the U.S.A. Based on 1990s research, the Virgin brand was recognised by 96% of UK consumers (Case, p.685). Secondly, it is rare for a brand to have such positive consumer perceptions; which include value-for-money, funRead MoreRichard Branson and the Virgin Group of Companies in 20071099 Words   |  5 Pagesprison or as a millionaire†. These are the words of the headmaster of Stowe, a private boarding school Branson dropped out at 17. His success started by publishing a magazine called Student, then he moved on to mail order records. This is where the Virgin Group started. Richard Branson has developed his brand in a large variety of markets. The over-familiarity of the Virgin brand has caused the consumers to not take the brand in a serious manner. One might argue that he stretched his brand too thin.Read MoreBransons Leadership Style1562 Words   |  6 Pagesfounder of Virgin Group, a company that produces cellular phones, record labels, airlines, and other business endeavors. In contrast, Branson is also known for his exceptional character and leadership style who believes that people as the basis for Virgins success and doesnt fear taking risks. As a result of his exceptional character and leadership style, the companys leadership and management approaches have always received media coverage for its efficiency and track record of success. Bransons

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